
Keebler
Flavor:
Chips Deluxe® Soft Batch
Ingredients:
Enriched Bleached Flour (Wheat Flour, Niacin, Reduced Iron, Vitamin B1 [thiamin Mononitrate], Vitamin B2 [riboflavin], Folic Acid), High Fructose Corn Syrup, Soybean And Palm Oil, Sugar, Chocolatey Chips (Sugar, Hydrogenated Palm Kernel Oil, Cocoa, Cocoa Processed With Alkali, Dextrose, Soy Lecithin), Semisweet Chocolate (Sugar, Chocolate, Cocoa Butter, Dextrose, Soy Lecithin, Natural And Artificial Flavor, Salt), Contains 2% Or Less Of Modified Corn Starch, Leavening (Baking Soda, Sodium Acid Pyrophosphate, Monocalcium Phosphate), Natural Flavor (Contains Milk), Soy Lecithin, Salt, Caramel Color, Yellow #6, Eggs.
Rating: We Avoid
- 1 out of 5
Ingredient Score:

Rated at 1/5 green leaves, the Keebler Chips Deluxe® Soft Batch cookies are among the least recommended choices for those seeking cleaner food options. This product is not organic, and it includes genetically modified ingredients, which immediately reduces its standing on our scale. The presence of added sugars such as sugar and high fructose corn syrup further detracts from its score, as these are ingredients many health-conscious consumers aim to minimize or avoid.
Moreover, the cookies contain additional forms of sugar, including dextrose and corn syrup, which are considered more harmful and contribute to the product’s low rating. The list of potentially harmful additives extends to include natural and artificial flavors, soy lecithin, caramel color, Yellow 6, and modified corn starch. Among these, artificial flavors, caramel color, and Yellow 6 are identified as known harmful additives, raising concerns about their long-term impact on health.
The inclusion of palm and palm kernel oil is another significant factor in the product’s evaluation. These oils are often scrutinized for their environmental impact and potential health implications. Furthermore, the combination of high fructose corn syrup and artificial flavors is particularly disconcerting, as these ingredients are associated with negative health outcomes.
Given the extensive list of concerning ingredients, the Keebler Chips Deluxe® Soft Batch cookies are positioned at the lower end of our rating scale. This assessment aligns with the goal of guiding consumers towards cleaner, healthier food choices in a market saturated with processed and unhealthy options. The product’s composition reflects a formulation that prioritizes extended shelf life and palatability over nutritional value, making it a product our readers are advised to avoid in favor of healthier alternatives.
Certifications:
None
Product formulations and certifications may change. For current nutrition facts and ingredient
line information, check product packaging.
Categories:
None
How We Rate
Every company today has a responsibility to be a net positive for the planet,
for society, and for our ecosystem