Optimum Nutrition

This product earns a rating of 1 out of 5 green leaves on our scale for cleaner food options. The Optimum Nutrition Gold Standard 100% Whey Protein in Chocolate Hazelnut is a protein supplement that is not organic and contains genetically modified (GMO) ingredients, which detracts significantly from its overall score. The inclusion of sucralose, a synthetic sweetener, contributes to its low rating due to concerns over added sugars. Moreover, the presence of both natural and artificial flavors, along with additives like lecithin and a gum blend that includes guar gum, gum acacia, and xanthan gum, further diminishes its standing. The most severe penalty arises from the artificial flavor, which is considered a known harmful additive.

The product’s formula relies on a protein blend of whey protein isolate, whey protein concentrate, and whey peptides to deliver its protein content. Cocoa processed with alkali provides the chocolate component of the flavor. Lecithin is used as an emulsifier, while salt is a standard flavor enhancer. The gum blend serves as a thickener and stabilizer. Sweetness is achieved through the use of acesulfame potassium and sucralose, both artificial sweeteners.

Due to these factors, the product falls short of our criteria for a cleaner food option. The inclusion of artificial flavors and sweeteners, non-organic ingredients, and GMOs are the primary reasons for the low rating. Consumers seeking healthier options might consider this product’s profile carefully. It is essential to be aware of the types of ingredients that are present in food products, especially when the goal is to consume a cleaner, more wholesome diet. Our assessment aligns with a preference for natural, organic, and minimally processed foods, which this product does not meet. Therefore, we advise caution and recommend exploring alternative protein supplements that align better with these health-conscious standards.